Dynamic Growth in an Evolving Retail Market
Event Start: 9 a.m.
Event Conclusion: 5 p.m.
Despite devaluations and commodity market weakness, Mexico’s overall job and wealth creation continues to grow, creating opportunities within retail and new channels. Fueling this economic growth is a dynamic middle class wielding its new financial freedom.
Join Kantar Retail to help you understand:
Changes and expectations for the Mexico 2020 consumer and what they mean for your strategic planning
The rise of online retail in Mexico and how Amazon’s presence is constituting a competitive response
The channels and retailers with the greatest market share and where you should lean in for increased profit
You’ll walk away from this Workshop with:
Knowledge of how spending habits will change with the rise of strong retail holidays like Buen Fin and the Super Summer promotions
Firsthand knowledge of the steps the drug channel is taking to surpass the growth we’ve seen in the convenience channel and how you can align as a supplier partner
Awareness of the challenges that Walmart de Mexico y Centroamerica faces and its strategy for continued growth
Insight into the success of multichannel retailers and whether Soriana, Chedraui, Liverpool, and Palacio de Hierro will pave the way for broader consumer engagement