Changing consumer dynamics including an aging population, time-strapped shoppers and smaller households are fueling the growth in Convenience retailing across Europe. While the channel has existed for decades, it is undergoing a profound change courtesy of digital immersion, franchising, and channel blurring. To win in the Convenience Store of the Future suppliers will need a unique set of capabilities.
What You Should Expect to Get Out of This Event:
- A clear understanding of convenience strategies of leading formats within the channel – Multiples, Petrol Forecourt, Symbol Groups, etc.
- Insight into the opportunities, challenges, and expectations that Convenience Stores of the Future will pose for suppliers
- A user manual to develop and effectively execute shopper (missions & loyalty), category (range and space), and distribution strategies