Carrefour, under the direction of George Plassat, has made a remarkable comeback with growth across all major markets and formats. At Kantar Retail’s annual Carrefour Workshop we will analyse Phase-2 of Plassat's turnaround strategy, focusing on the retailer's strategy and approach for key market clusters (FR, Europe, Emerging and Franchise markets), category and commercial management.
What You Should Expect to Get Out of This Event:
- Realistic and constructive ways to deal with a customer who only wants to talk about cash
- Clear direction on the impact for you of Carrefour's latest strategies (Range Reset, EDLP+, and Digital Immersion)
- A vision for creatinga Customer Value Proposition that addresses the evolving needs (Commercial, Operational & Brand) of Carrefour
Find out more about Kantar Retail’s French Retail Summit taking place on 3 May