Expand eCommerce opportunities by developing successful
multichannel digital retail strategies aligned to shoppers'
changing paths to purchase.
  • Annual Shopper Review: An In-Depth Look at the Amazon Shopper
    While Amazon’s overall shopper base now exceeds 60% of households, Prime’s penetration now stands at 37% of U.S. households. Effectively capitalizing ...
  • Is Amazon Profitable? Analyzing the Retailer’s ‘No Profit’ Strategy
    The industry is full of talk about Amazon’s inability to make profit, being a business that loses money. In this piece we analyze Amazon's profit ...
  • Winning the Digital Race in Russia
    Lessons from around the world that can help you build a springboard in Russia.
  • Capturing Impulse Shopping Occasions Online
    eCommerce presents new challenges in capturing and creating impulse shopping opportunities. Brands and retailers must adapt and innovate to create ...
  • How Technology Is Removing Friction From Checkouts
    Technology innovation is essential to face a fast moving-increasingly competitive retail landscape. We will explore innovation on checkouts and ...
  • The Role Of Technology In Fashion and Beauty
    Apparel and beauty retailers across the globe are pushing the envelope by integrating technology into the shopping experience.
    

Identify and leverage emerging trends in digital retail, technology, supply chain, and marketing to grow eCommerce and better target shoppers across multiple channels.

Understanding Pure Play Retailers

 
SHOPPER ARTICLE

Annual Shopper Review: An In-Depth Look at the Amazon Shopper

16 Oct 2017

  By: Meaghan Werle, Rachel McGuire

While Amazon’s overall shopper base now exceeds 60% of households, Prime’s penetration now stands at 37% of U.S. households. Effectively capitalizing on this massive audience with a Prime-centric strategy will be critical for success in 2017 and beyond.

 
ARTICLE

Amazon Goes Shopping in France: Evaluating the Acquisition and Partnership Scenarios

13 Oct 2017

  By: Tudor Popa, Alvaro Morilla

Amazon has caused a stir in France after engaging all major local players around its intent to establish a physical presence in the market. We weigh the likelihood of such a move by decrypting the opportunities and barriers Amazon might face as it seeks to make greater inroads in French retail.

 
ARTICLE

Is Amazon Profitable? Analyzing the Retailer’s ‘No Profit’ Strategy

12 Oct 2017

  By: Alvaro Morilla

The industry is full of talk about Amazon’s inability to make profit, being a business that loses money. In this piece we analyze Amazon's profit structure to equip you with the knowledge on how Amazon's financial engine works.

 
Five Slides

eBay: The Five Slides You Need

11 Oct 2017

By: Christina Anderson.  8 Slides

Get an overview of eBay’s market positioning with this deck that features a SWOT analysis, shopper profile, forecast, and an analysis of major strategic initiatives and their implications for suppliers.

 
Followers: 841

The hype around Amazon’s healthcare ambitions has been building over the past few months, with stories emerging that the online retailer is exploring the possibility of breaking into the dense, complex world of pharmacy. The rumor mill was primarily set in motion in spring 2017, when Amazon ...

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The Shoppers' Evolving Path to Purchase

 
Summary Slides

Shopper Snapshot: 2017 Omnichannel Apparel Shopper

16 Oct 2017

By: Tiffany Hogan.  8 Slides

Apparel shoppers continue their steady shift into digital and mobile shopping.

 
Summary Slides

Capturing Impulse Shopping Occasions Online

9 Oct 2017

By: Christina Anderson.  31 Slides

eCommerce presents new challenges in capturing and creating impulse shopping opportunities. Brands and retailers must adapt and innovate to create the solutions, content, and experiences that drive impulse purchases online.

 
SHOPPER ARTICLE

A Mobile Cause: How Mobile Apparel Shoppers Are Redefining the Store

27 Oct 2016

  By: Tiffany Hogan

While the U.S. market is woefully overstored and continued store count reductions are on the horizon, ShopperScape® data confirms that there is still a need for stores as part of many shoppers’ ideal shopping experience.

 
ARTICLE

Triggering the Impulse Purchase Online

20 Oct 2016

  By: Alvaro Morilla

Understanding the techniques available to drive this all important purchase is now essential. Impulse is possible online, if you know which levers to pull and when to pull them.

 
Followers: 107

Once again, it’s time for the fashion-filled, media-blitzed New York Fashion Week. The star of this year’s event so far is not a model, a designer or a collection, but the industry’s latest buzzword(s): wear now. The “wear now” seed has been germinating for a couple ...

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Developing Multichannel Strategies

 
ARTICLE

Carrefour Keeps Afloat in Q3 2017. The Quiet Before the Storm - Part 1

23 Oct 2017

  By: Tudor Popa

Despite it being the first full quarter of operations with CEO Alexandre Bompard at the helm, the results cannot yet be credited or blamed to his leadership, but more to the reaction of the organization to the transition period it is currently undergoing.

 
Followers: 358

At Walmart’s annual Investment Community Meeting this week, executives presented a confident and optimistic front, citing successes across comps, eCommerce growth, and expense management over the last year as evidence that their approach is working.   But the more striking theme ...

 
Followers: 358

This week, Walmart will be holding its annual Investor Community Meeting in Northwest Arkansas. The event dependably includes crucial information on the retailer’s plans for capital expenditures, as well as high-level views on the retailer’s strategic plan for the coming year. But ...

 
Summary Slides

Supermarket eCommerce and Omnichannel Retailing

28 Sep 2017

By: Elley Symmes.  34 Slides

With online grocery in the U.S. on pace to reach $55 billion in sales in the next five years, eCommerce and omnichannel retailing will be a critical growth path for grocery retailers and their manufacturing partners.

 
Followers: 2

Placing the shopper at the heart of its eCommerce operations, L’Occitane has launched a revamped, mobile-first eCommerce site across 60 countries. Features on the site include beauty advice and the opportunity to personalise select products. In addition, the site offers live inventory ...

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Staying Ahead of Emerging Trends

 
Summary Slides

Kantar Future’s U.S. Download on Retail

16 Oct 2017

By: Kantar Futures, Kantar Retail Research Team.  34 Slides

2017 has been a disruptive year for retail, shaking up traditional approaches to the category. Kantar Future’s U.S. Download on Retail, created in partnership with Kantar Retail, explores what’s driving this change in the industry, how shoppers’ expectations have changed.

 
Followers: 82

Costco recently unveiled or expanded upon two grocery delivery services designed to boost its value proposition with those shoppers looking for a convenient trip. These services reveal Costco’s thinking and relative competitive position against the rest of the marketplace. Here are our ...

 
Webinar

Digital Retailing Webinar: Holiday 2017 Preview - Tis the Season for Digital Disruption

5 Oct 2017, 11:00 AM EDT

Heading into holiday 2017, one thing is for certain: online will again drive holiday sales growth. With Amazon – and its ever-evolving ecosystem – expected to dominate holiday shopping, competitive retailers will need to leverage their own digital capabilities to establish a unique holiday proposition for shoppers, while defending against more nimble, digitally-native brands. Join Kantar Retail as we discuss innovative digital strategies that are reinventing the holiday shopping ...

 
Summary Slides

How Technology Is Removing Friction From Checkouts

29 Sep 2017

By: Alvaro Morilla.  14 Slides

Technology innovation is essential to face a fast moving-increasingly competitive retail landscape. We will explore innovation on checkouts and whether or not the new wave of unmanned stores will be a reality, or if they’re just a fad.

 
Summary Slides

The Role Of Technology In Fashion and Beauty

15 Sep 2017

By: Kantar Retail Research Team.  14 Slides

Apparel and beauty retailers across the globe are pushing the envelope by integrating technology into the shopping experience.

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