Identify and leverage emerging trends in digital retail, technology, supply chain, and marketing to grow eCommerce and better target shoppers across multiple channels. Topics Understanding Pure Play Retailers The Shoppers' Evolving Path to Purchase Developing Multichannel Strategies Staying Ahead of Emerging Trends Interactive Chart: Amazon and Prime Penetration Amazon's rise as a retail force has been swift and steady. To better understand the growing reach of Amazon among shoppers, use this interactive graphic to see the multi-year trend in shopping Amazon.com and Prime membership. Line: Percent of U.S. Households Shopped Amazon.com during Past Four Weeks Bars: Percent of U.S. Households with Amazon Prime Membership* * Prime Membership incidence rates reported in December of each year All Shoppers Gen Y Gen X Boomers Seniors HH with Kids HH without Kids "Haves" "Have Nots" Understanding Pure Play Retailers SWOT Amazon: SWOT analysis 25 Jan 2021 By: Rachel Dalton. 1 Slides Get a one-slide summary of Amazon's strengths, weaknesses, opportunities, and threats. Five Slides Amazon: The five slides you need 25 Jan 2021 By: Rachel Dalton. 8 Slides Check out Kantar’s overview of Amazon for a SWOT analysis, shopper profile, sales forecast, key strategies and implications. Summary Slides US consumables omnichannel review: Fall 2020 update 1 Dec 2020 By: Kantar Research Team. 69 Slides This detailed assessment compares current US online grocery offerings and the top retailers in the space. Summary Slides The state of ecommerce: Growth with Walmart 17 Nov 2020 By: Rachel Dalton. 21 Slides Get seven key insights from our landmark 2021 ecommerce study that can help drive your brands’ ecommerce growth on Walmart. Summary Slides Amazon North America Q3 2020 results and analysis 16 Nov 2020 By: Rachel Dalton. 14 Slides We analyze Amazon's latest financial results and highlight key North America initiatives and implications for suppliers. View All The Shoppers' Evolving Path to Purchase Summary Slides 2020 US retail year in review 4 Jan 2021 By: Kantar Research Team. 42 Slides Kantar recaps the major macro, shopper, and retailer themes and developments that shaped a tumultuous year for the retail industry. Summary Slides The battle of the titans: Amazon vs. Walmart 10 Dec 2020 By: Lei Duran, Rachel Dalton. 40 Slides As Amazon and Walmart vie to be the most-shopped retailer, we size up their shoppers, strategies, offers, experiences, and more. Summary Slides From disrupted to proactive: How retail is organizing for 2021 9 Dec 2020 By: David Marcotte. 31 Slides After a year of disruption, discover where to invest in 2021, new partnering requirements, and new rules for omnichannel success. Summary Slides Online grocery: Double-clicking on 2020’s biggest retail trend 9 Dec 2020 By: Pam Goodfellow. 30 Slides With COVID-19 shaking up the grocery industry this year, explore key trends and shopper behaviors impacting grocery’s digital future. Summary Slides The disrupted shelf: Adjusting to assortment changes 9 Dec 2020 By: Taylor Galland. 41 Slides Learn new best practices for SKU optimization and space allocation across the omni shelf to minimize disruption to your portfolio. View All Developing Multichannel Strategies Summary Slides Store transformation: Key retailer strategies for 2021 and beyond 27 Oct 2020 By: Derya Guvenc. 28 Slides How are stores changing in the New Normal? We identify the trends arising from 2020 that will impact on brand suppliers into next year and beyond. Summary Slides European Discounter Workshop: Day 1 1 Oct 2020 By: Ray Gaul, Simon Johnstone. 179 Slides Our first session focuses on giants Lidl and Aldi, their response to Covid and what it means for your brand strategy into 2021 and beyond. Summary Slides Omnichannel and bricks & clicks 16 Sep 2020 By: Derya Guvenc, Kantar Analyst. 61 Slides Understand the digital transformation now happening across mainstream retail and how it can impact the success of your business. Followers: 370 BLOG POST The Gemini Effect: Retail Personality 2x2 7 Sep 2020 By: Ray Gaul Retailing in the Week Ahead, Week 37 Make no mistake: COVID is forcing the final hold-outs among grocery and independent retailers to get very good with software and algorithms. This is long overdue. In recent years, we have seen numerous big chains in fashion, electronics, hobbies & games, ... Summary Slides Decoding online grocery satisfaction 26 Aug 2020 By: Pam Goodfellow. 20 Slides The fifth module in our Online Grocery Series focuses on the nuances of satisfaction and solving beyond COVID-19 to build loyalty. View All Staying Ahead of Emerging Trends Summary Slides Searching for growth: The marketplace opportunity 10 Dec 2020 By: Reid Greenberg. 40 Slides Learn why brands are turning to marketplaces to reach shoppers and size up the pros, cons, and implications of a marketplace strategy. ARTICLE PoweRanking 2020: Agility Amid Ambiguity 8 Dec 2020 By: Patrick Fellin In its 24th year, Kantar’s annual industry benchmarking report identifies retailers and suppliers that set the standard of performance, ranked by their trading partners. Followers: 370 BLOG POST Preis, Preis, Maybe? 5 Oct 2020 By: Ray Gaul Retail in the Week Ahead - Week 41 Kantar is holding a two-part webinar on European Discounters. This is the 18th year we’ve hosted this annual workshop designed for key account managers and their questions about how to improve results with Europe’s leading discounters. We hosted ... Followers: 50 BLOG POST Big box, little box: flexing the e-grocery offer 24 Sep 2020 By: Howard Lake Test-and-learns are a common feature of grocery retail and online grocery is no exception. In fact, given the relative newness of the channel for many operators, it would be surprising were we not to see a vast amount of experimentation. With the coronavirus pandemic driving unprecedented uptake ... Followers: 370 BLOG POST Evolution of the brand promise 11 Sep 2020 By: Ray Gaul Retailers have always had two personalities. I explored this in my ‘Gemini Effect’ piece earlier this week. Now, to follow up on that, I would add the following thoughts on how the brand promise and retailer personas are evolving out of the crisis. 1. The persona most familiar to ... View All