Digital Insight Center

Expand eCommerce opportunities by developing successful multichannel digital retail strategies aligned to shoppers' changing paths to purchase.

Develop an in-depth understanding of digital retailing in easy-to-share slide presentation formats and get strategic guidance by attending Kantar Retail's events, webinars, and ShareGroups focused on digital retail.

Summary Slides

Summary Slides

Kantar Retail’s Seasonal Pulse: Best in Class UK Spring & Easter Merchandising

24 Apr 2017

By: Kantar Retail Research Team, Tiffany Hogan, Tudor Popa.  53 Slides

This deck is a collection of key Easter merchandising strategies from top retailers in the UK.

Executive Summary

Canadian Tire Executive Summary

29 Mar 2017

By: Rohini Birla.  21 Slides

Our Kantar Retail experts’ Executive summary of Canadian Tire, including strategic positioning and overview of merchandising, marketing, and operations focus areas.

Summary Slides

Big-Box Omnichannel Review

28 Mar 2017

By: Kantar Retail Research Team, Robin Sherk.  77 Slides

This report assesses the omni-channel positioning of large-box chain stores in the US. It provides overall perspective, strategic positioning, a SWOT, and fulfillment and digital communication for Walmart, Target, Sam’s Club, Costco, The Home Depot, Lowes, Best Buy, Macy’s, Kohl’s, and Nordstrom.

Summary Slides

2017 Global Apparel Trends

15 Mar 2017

By: Tiffany Hogan, Amy Koo, Sara Al-Tukhaim.  62 Slides

This Kantar Retail report is the next in our series of best-in-class lessons in merchandising, strategies, and innovations from around the globe, with a special focus on apparel retailing trends in Europe, Asia, North America, and the Middle East.

Summary Slides

Walmart Q4 and Fiscal Year Results and Analysis

14 Mar 2017

By: Laura Kennedy.  9 Slides

Walmart US posted a notably strong fourth quarter even as many of its retailer peers had rocky holidays. But equally significant activity happened after the holidays, as the retailer reorganized its executive ranks in efforts to better integrate the store and digital experience.

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Event Presentations

Summary Slides

eCommerce Success Factors

7 Apr 2017

By: Malcolm Pinkerton.  39 Slides

A change in power dynamics is occurring, with tech companies now owning the relationship with shoppers. This is leading to a rise in new types of partnerships and collaboration.

Summary Slides

How Shoppers Use the Amazon Ecosystem

8 Dec 2016

By: Rachel McGuire, Robin Sherk.  44 Slides

Shoppers have myriad ways to interact with Amazon, including, Prime Pantry, Prime Now, and Echo, as well as many other touchpoints that go beyond shopping for goods. Kantar Retail ShopperScape® data details what drives shoppers to the Amazon website and what they do when they get there.

Summary Slides

Food Fight: The Four Behemoths in Online Grocery (Amazon, Walmart, Peapod, Kroger)

8 Dec 2016

By: Diana Sheehan, Elley Symmes, Laura Kennedy, Meaghan Werle.  41 Slides

Retailers from three different channels are all trying to capture share in online grocery. Amazon, Walmart, Peapod, and Kroger continue to experiment with their online grocery models to drive differentiation and maximize convenience for shoppers.

Summary Slides

Amazon Assessed: Its Stance Today and Selling Through to Tomorrow

8 Dec 2016

By: Meaghan Werle, Robin Sherk.  35 Slides

To understand this immense disrupter – and to reach its massive shopper base – suppliers must understand the new pressures and expectations that Amazon brings to the table.

Summary Slides

The Future Now: How Technology, IoT, and Wearables Are Shaping Retail and CPG Innovation

8 Dec 2016

By: Reid Greenberg.  32 Slides

With technology and the Internet of Things (IoT) seeping into every aspect of our lives, hyperconnectivity will play a major role in the way shoppers interact with retailers, brands, and each other in the future.

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Webinar Presentations


Digital Retailing Webinar: The Top Digital Themes to Plan Against in 2017

25 Jan 2017, 11:00 AM EST

The acceleration of eCommerce in 2016 was evident well beyond the hype of record breaking Black Friday and Cyber Monday online sales. Throughout the year, retailers and suppliers experimented with new eCommerce models and digital engagement channels to meet shoppers' demand for greater personalization, connection, and ease. Join Kantar Retail as we reflect on key eCommerce developments in 2016 and pinpoint emerging digital disruptors seen across Europe and the US that will rise in 2017. As ...


Digital Retailing Webinar Series

3 Nov 2016, 11:00 AM EDT

Online retail is expected to lead year-over-year holiday growth as the convenience of online is unmatched in providing shoppers with a stress-free shopping experience. While saving time and reducing stress remains of high value to shoppers, entertainment and experience is also of increasing importance, suggesting a need to appeal to shoppers’ functional and emotional demands this holiday season. Join Kantar Retail as we discuss innovative digital strategies that engage shoppers ...


Digital Retailing Webinar: Examining Pure Play Online Retail –,, and Online Merchandising Trends

4 Aug 2016, 11:00 AM EDT

Focusing on two prominent pure-play disruptors, we will assess the strategic positioning and latest developments at and to identify their trajectories and rising alignment considerations. Then moving to a more tactical conversation, Kantar Retail will discuss principles of effective merchandising online while examining the emerging approaches in the eCommerce landscape. Expect to learn: Examine's shopper reach, recent developments, and trajectory to identify ...


Digital Retailing Webinar: Retailer’s Strategies to Connect with Today’s Omni-Shoppers

5 May 2016, 11:00 AM EDT

Shoppers are consolidating their outlet selection, concentrating spending on retailers that better serve their needs. To attract these more demanding shoppers, lead retailers are increasing investments in multi-channel fulfillment and digital experiences, providing practical omni-shopping solutions to enhance the value and convenience offered. This involves repurposing of physical assets and developing new mobile capabilities to help retailers serve their shoppers at a more granular level. Expect ...


Digital Retailing Webinar Series: Holiday Winners/Losers and 2016 Retail Technology

27 Jan 2016, 11:00 AM EST

The holiday season is not only critical to driving sales, but for online retailers, it also is a key "recruiting" period for shoppers … trial activity soon can become everyday habit. It also serves as the showcase for the culmination of the entire year's technology innovation—and 2015 was no exception. There were fantastic uses of global capabilities to expand marketing reach and mobile to enhance the store offering, and supply chain innovation to meet the ever-demanding convenience ...

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