Digital Insight Center

Expand eCommerce opportunities by developing successful multichannel digital retail strategies aligned to shoppers' changing paths to purchase.

Develop an in-depth understanding of digital retailing in easy-to-share slide presentation formats and get strategic guidance by attending Kantar Retail's events, webinars, and ShareGroups focused on digital retail.

Summary Slides

 
Summary Slides

Apparel Retailers to Watch: A Guide to Key Initiatives from Q2 2017

16 Aug 2017

By: Tiffany Hogan.  19 Slides

Luxury retailers were at the forefront of innovative trends this quarter as apparel retailing’s biggest disrupters and oldest stalwarts continue to announce new service-oriented strategies.

 
Five Slides

Amazon: The Five Slides You Need

11 Aug 2017

By: Meaghan Werle.  8 Slides

Get an overview of Amazon's market positioning with this deck that features a SWOT analysis, shopper profile, sales forecast, and an analysis of major strategic initiatives and their implications for suppliers.

 
SWOT

Amazon SWOT Analysis

11 Aug 2017

By: Meaghan Werle.  1 Slides

Get a one-slide summary of Amazon's strengths, weaknesses, opportunities, and threats.

 
Summary Slides

Amazon North America: Q2 2017 Results and Analysis

7 Aug 2017

By: Meaghan Werle.  23 Slides

This slide summary looks at Amazon’s Q2 2017 financial results, and highlights key North America initiatives and announcement during the period. It also identifies the key themes moving into the back half of 2017.

 
Summary Slides

Jet.com: Shopper Essentials

14 Jul 2017

By: Laura Kennedy, Rachel McGuire, Robin Sherk.  13 Slides

Post-Walmart acquisition, Jet.com continues to gain steam with shoppers. While it is unclear what that trajectory will look like going forward, a sound understanding of Jet’s place in the retail and shopper landscape today is vitally important.

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Event Presentations

 
Summary Slides

The Developing Commercial Reach of Today’s Social Media Platforms

25 May 2017

By: Meaghan Werle, Reid Greenberg.  30 Slides

With more than 70% of U.S. primary shoppers owning a smartphone, shopping is quickly moving to the small screen. In turn, social media platforms are recognizing their power to reach shoppers on their mobile devices.

 
Summary Slides

Planning Against eCommerce Platforms

25 May 2017

By: Robin Sherk.  30 Slides

In three years, one in five retail dollars will be spent online. Capitalizing on this fast-evolving channel is critical to driving growth. Lead players in this channel are not retailers in the traditional sense. They operate as platforms.

 
Summary Slides

Uncomfortable Reality: Six eCommerce and Retail Trends to Prepare For

27 Apr 2017

By: Reid Greenberg.  36 Slides

In this presentation, we will discuss: The six big trends in eCommerce and retail and how to prepare for them. Why saying “we’re totally a digital company now” just won’t cut it? What brick-and-mortar will look like in the future and how you can best plan for rapid format shifts?

 
Summary Slides

Positioning Through Prime: Capitalizing on an Amazon-First Audience

27 Apr 2017

By: Meaghan Werle, Robin Sherk.  23 Slides

Prime membership has escalated to reach 37% of all U.S. primary household shoppers. This audience is now bigger than Target’s.

 
Summary Slides

Back to the Future: Learning From European Channel Evolution to Predict U.S. Online Grocery Growth

27 Apr 2017

By: Diana Sheehan.  24 Slides

Online grocery in the U.S. is set to reach $60 billion or more within the next few years. As national retailers, including Walmart and Kroger, look to various fulfillment models to defend themselves.

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Webinar Presentations

 
Webinar

Digital Retailing Webinar: Amazon, Walmart, & Alibaba: Assessing Recent Initiatives and Competitive Positioning

14 Jun 2017, 11:00 AM EDT

As Prime membership scales in the U.S., Amazon continues to innovate on behalf of its members to fuel growth and lock in loyalty. In turn, Amazon is fundamentally reinventing the way shoppers buy online. To combat Amazon's efforts, retailers at home and abroad are ramping up their eCommerce operations to drive their competitive positioning. Join Kantar Retail in understanding three key behemoths as they battle to win online share.   As part of this discussion, we will: Assess ...

 
Webinar

Digital Retailing Webinar: The Top Digital Themes to Plan Against in 2017

25 Jan 2017, 11:00 AM EST

The acceleration of eCommerce in 2016 was evident well beyond the hype of record breaking Black Friday and Cyber Monday online sales. Throughout the year, retailers and suppliers experimented with new eCommerce models and digital engagement channels to meet shoppers' demand for greater personalization, connection, and ease. Join Kantar Retail as we reflect on key eCommerce developments in 2016 and pinpoint emerging digital disruptors seen across Europe and the US that will rise in 2017. As ...

 
Webinar

Digital Retailing Webinar Series

3 Nov 2016, 11:00 AM EDT

Online retail is expected to lead year-over-year holiday growth as the convenience of online is unmatched in providing shoppers with a stress-free shopping experience. While saving time and reducing stress remains of high value to shoppers, entertainment and experience is also of increasing importance, suggesting a need to appeal to shoppers’ functional and emotional demands this holiday season. Join Kantar Retail as we discuss innovative digital strategies that engage shoppers ...

 
Webinar

Digital Retailing Webinar: Examining Pure Play Online Retail – Jet.com, Amazon.com, and Online Merchandising Trends

4 Aug 2016, 11:00 AM EDT

Focusing on two prominent pure-play disruptors, we will assess the strategic positioning and latest developments at Jet.com and Amazon.com to identify their trajectories and rising alignment considerations. Then moving to a more tactical conversation, Kantar Retail will discuss principles of effective merchandising online while examining the emerging approaches in the eCommerce landscape. Expect to learn: Examine Jet.com's shopper reach, recent developments, and trajectory to identify ...

 
Webinar

Digital Retailing Webinar: Retailer’s Strategies to Connect with Today’s Omni-Shoppers

5 May 2016, 11:00 AM EDT

Shoppers are consolidating their outlet selection, concentrating spending on retailers that better serve their needs. To attract these more demanding shoppers, lead retailers are increasing investments in multi-channel fulfillment and digital experiences, providing practical omni-shopping solutions to enhance the value and convenience offered. This involves repurposing of physical assets and developing new mobile capabilities to help retailers serve their shoppers at a more granular level. Expect ...

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