Digital Insight Center

Expand eCommerce opportunities by developing successful multichannel digital retail strategies aligned to shoppers' changing paths to purchase.

Develop an in-depth understanding of digital retailing in easy-to-share slide presentation formats and get strategic guidance by attending Kantar Retail's events, webinars, and ShareGroups focused on digital retail.

Summary Slides

 
Summary Slides

2017 Global Apparel Trends

15 Mar 2017

By: Tiffany Hogan, Amy Koo, Sara Al-Tukhaim.  62 Slides

This Kantar Retail report is the next in our series of best-in-class lessons in merchandising, strategies, and innovations from around the globe, with a special focus on apparel retailing trends in Europe, Asia, North America, and the Middle East.

 
Summary Slides

Walmart Q4 and Fiscal Year Results and Analysis

14 Mar 2017

By: Laura Kennedy.  9 Slides

Walmart US posted a notably strong fourth quarter even as many of its retailer peers had rocky holidays. But equally significant activity happened after the holidays, as the retailer reorganized its executive ranks in efforts to better integrate the store and digital experience.

 
Summary Slides

Amazon North America: Q4 and FY 2016 Results and Analysis

6 Mar 2017

By: Meaghan Werle.  26 Slides

In addition to examining Amazon’s latest financial results, this slide summary report highlights the retailer’s key developments in Q4 and important themes moving forward in 2017.

 
Summary Slides

Amazon: U.S. Prime Shopper Update

3 Mar 2017

By: Rachel McGuire, Meaghan Werle.  19 Slides

Prime’s membership base continues to accelerate, reaching 37% of U.S. primary household shoppers in 2016. As Amazon becomes increasingly engrained in members’ routines, an understanding of the Prime shopper will be critical for success in 2017 and beyond.

 
Executive Summary

Alibaba Group Executive Summary

24 Feb 2017

By: Alvaro Morilla, Malcolm Pinkerton.  22 Slides

Kantar Retail’s executive summary of the Alibaba Group: key strategies, growth forecasts, merchandising approach, and markets of operation.

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Event Presentations

 
Summary Slides

How Shoppers Use the Amazon Ecosystem

8 Dec 2016

By: Rachel McGuire, Robin Sherk.  44 Slides

Shoppers have myriad ways to interact with Amazon, including Amazon.com, Prime Pantry, Prime Now, and Echo, as well as many other touchpoints that go beyond shopping for goods. Kantar Retail ShopperScape® data details what drives shoppers to the Amazon website and what they do when they get there.

 
Summary Slides

Food Fight: The Four Behemoths in Online Grocery (Amazon, Walmart, Peapod, Kroger)

8 Dec 2016

By: Diana Sheehan, Elley Symmes, Laura Kennedy, Meaghan Werle.  41 Slides

Retailers from three different channels are all trying to capture share in online grocery. Amazon, Walmart, Peapod, and Kroger continue to experiment with their online grocery models to drive differentiation and maximize convenience for shoppers.

 
Summary Slides

Amazon Assessed: Its Stance Today and Selling Through to Tomorrow

8 Dec 2016

By: Meaghan Werle, Robin Sherk.  35 Slides

To understand this immense disrupter – and to reach its massive shopper base – suppliers must understand the new pressures and expectations that Amazon brings to the table.

 
Summary Slides

The Future Now: How Technology, IoT, and Wearables Are Shaping Retail and CPG Innovation

8 Dec 2016

By: Reid Greenberg.  32 Slides

With technology and the Internet of Things (IoT) seeping into every aspect of our lives, hyperconnectivity will play a major role in the way shoppers interact with retailers, brands, and each other in the future.

 
Summary Slides

The New eCommerce of the Future: How Brands Need to Have Relationships With Consumers

7 Oct 2016

By: Kantar Retail Analyst.  49 Slides

With Dollar Shave Club and now Tide Laundry Club pushing D2C, how do brands remain – and continue to drive relevancy – for the busy, connected consumer?

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Webinar Presentations

 
Webinar

Digital Retailing Webinar: The Top Digital Themes to Plan Against in 2017

25 Jan 2017, 11:00 AM EST

The acceleration of eCommerce in 2016 was evident well beyond the hype of record breaking Black Friday and Cyber Monday online sales. Throughout the year, retailers and suppliers experimented with new eCommerce models and digital engagement channels to meet shoppers' demand for greater personalization, connection, and ease. Join Kantar Retail as we reflect on key eCommerce developments in 2016 and pinpoint emerging digital disruptors seen across Europe and the US that will rise in 2017. As ...

 
Webinar

Digital Retailing Webinar Series

3 Nov 2016, 11:00 AM EDT

Online retail is expected to lead year-over-year holiday growth as the convenience of online is unmatched in providing shoppers with a stress-free shopping experience. While saving time and reducing stress remains of high value to shoppers, entertainment and experience is also of increasing importance, suggesting a need to appeal to shoppers’ functional and emotional demands this holiday season. Join Kantar Retail as we discuss innovative digital strategies that engage shoppers ...

 
Webinar

Digital Retailing Webinar: Examining Pure Play Online Retail – Jet.com, Amazon.com, and Online Merchandising Trends

4 Aug 2016, 11:00 AM EDT

Focusing on two prominent pure-play disruptors, we will assess the strategic positioning and latest developments at Jet.com and Amazon.com to identify their trajectories and rising alignment considerations. Then moving to a more tactical conversation, Kantar Retail will discuss principles of effective merchandising online while examining the emerging approaches in the eCommerce landscape. Expect to learn: Examine Jet.com's shopper reach, recent developments, and trajectory to identify ...

 
Webinar

Digital Retailing Webinar: Retailer’s Strategies to Connect with Today’s Omni-Shoppers

5 May 2016, 11:00 AM EDT

Shoppers are consolidating their outlet selection, concentrating spending on retailers that better serve their needs. To attract these more demanding shoppers, lead retailers are increasing investments in multi-channel fulfillment and digital experiences, providing practical omni-shopping solutions to enhance the value and convenience offered. This involves repurposing of physical assets and developing new mobile capabilities to help retailers serve their shoppers at a more granular level. Expect ...

 
Webinar

Digital Retailing Webinar Series: Holiday Winners/Losers and 2016 Retail Technology

27 Jan 2016, 11:00 AM EST

The holiday season is not only critical to driving sales, but for online retailers, it also is a key "recruiting" period for shoppers … trial activity soon can become everyday habit. It also serves as the showcase for the culmination of the entire year's technology innovation—and 2015 was no exception. There were fantastic uses of global capabilities to expand marketing reach and mobile to enhance the store offering, and supply chain innovation to meet the ever-demanding convenience ...

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