Macroeconomics Insight Center

Summary Slides

US eCommerce outlook: Category group forecasts

31 Oct 2018

By: Doug Hermanson.  9 Slides

This slide deck summarizes Kantar Consulting’s U.S. online and in-store category spending forecasts to 2023. Additionally, gain access to all data and charts for fifteen online categories through a link on the webpage.

Summary Slides

U.S. macro outlook: Holiday forecast

4 Oct 2018

By: Doug Hermanson.  35 Slides

Macro conditions will support above-average holiday growth for the second-straight year, but some trends have changed dramatically since last holiday. Find out in this summary slide deck how the economy has changed and what it means for shoppers, retailers and suppliers.

Summary Slides

Home improvement forecasts and outlook

29 Aug 2018

By: Doug Hermanson.  11 Slides

Kantar Consulting’s latest home improvement forecasts indicate the channel will remain a bright spot for retail. Find out in this publication the macro and channel trends you need to know to capitalize on the opportunity.

Summary Slides

Canadian Macroeconomic and Retail Sales Overview

23 Aug 2018

By: Amar Singh, Doug Hermanson.  20 Slides

The Canadian retail industry is growing at a moderate pace versus last year. The economy has been creating jobs; however, trade tariffs and other macroeconomic factors are weakening consumer confidence. This report provides an overview of important Canadian macroeconomic and retail trends.

Summary Slides

Global macro outlook

5 Apr 2018

By: Doug Hermanson.  16 Slides

Most major global markets are poised for stronger growth in 2018. Find out in this summary slide deck which markets will improve and which will fall further behind.

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Event Presentations

Summary Slides

Hard discounters in Russia: A trend or a fad?

11 Oct 2018

By: Vadim Khetsuriani.  25 Slides

Explore the role of private label and exclusive brands versus national brands in hard discounters. Examine the different hard discount business models in place in Russia, and know how your category operates in each. Understand specific shopper trips that hard discounters capture.

Summary Slides

Managing Three Forks in the ROA: Lessons for Russia from Europe’s Hard Discounters

11 Oct 2018

By: Ray Gaul.  43 Slides

Apply insight from European hard discounter strategy especially as it relates to shopper capture. Lessons learned: Challenges and opportunities with hard discounters.

Summary Slides

The value of a dollar: Making 'cents' of the small-box macroeconomic landscape

27 Sep 2018

By: Doug Hermanson.  33 Slides

Find out how general economic indicators, expected near-term income shifts in key geographic and demographic groups, and changes in government actions will impact how the value and discounter channels move in the next two years.

Summary Slides

The macro mandate: Leverage economic insights to capture a larger share of wallet

14 Jun 2018

By: Doug Hermanson, Hannah Hayes.  78 Slides

Macro trends are quickly changing the very definition of household shoppers and retail. Household shoppers have fragmented across economic, geographic, and demographic lines.

Summary Slides

Macro Outlook for 2018

15 Dec 2017

By: Doug Hermanson.  38 Slides

This session will cover the expected policy and economic environment in 2018.

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Webinar Presentations


Emerging Macro Retail Trends Webinar: Holiday 2018 Forecast - Staying on course in the wake of macro disruption

22 Aug 2018, 11:00 AM EDT

Many retailers this holiday will find themselves in an unfamiliar situation since the Great Recession made waves—trying to keep themselves sailing downwind, rather than just trying to plug the holes in their boat. Big box mass and select specialty retailers began to turn themselves around last holiday as shopper confidence gained strength. Tax policy changes and job gains will once again provide shoppers motivation this holiday, but retaining the loyalty of holiday shoppers will be ...


US Home Improvement Webinar: Home improvement strategic checkup - Understanding the current retailer and shopper landscape to build future growth

2 Aug 2018, 01:00 PM EDT

As the macro environment stabilizes in a post-recession economy, the home improvement channel has fared particularly well, with a continued positive outlook in future forecasts. Amid this period of growth, key home improvement retailers have been proactive in investing in initiatives that will drive future growth, rather than resting on the laurels of recent successes. Six months after announcing major changes to strategic initiatives, Home Depot’s investment of over $11 billion, aimed ...


US Home Improvement Webinar: Aligning with retailer services to build value across shopper segments

20 Jun 2018, 01:00 PM EDT

In a time when shoppers are empowered by digital technology and presented with a wider set of retail formats to choose from, many are rethinking their spending priorities and their views around value. Shoppers’ will no longer compromise on price, quality, or convenience elevating personalized experiences like services as key value differentiators in retail. In fact, Kantar Consulting forecasts that consumer spending on services will rise to 70% of all consumer spending by 2023. As ...


Emerging Macro Retail Trends Webinar - Competing for Share of Wallet: Forecasts and Implications

2 May 2018, 11:00 AM EDT

Competition for share of wallet is heating up. Digital has brought all categories within the reach of shoppers at just about any point in time, making specialty goods and services more accessible. Meanwhile, costs are rising in some essential services and goods, siphoning away discretionary income. Consumer brands will increasingly struggle to stand on their own as shoppers adjust their spending accordingly. Suppliers and retailers will need to develop new partnerships, assets, and skills ...


US Home Improvement Webinar – Finding New Growth in Home Improvement: The Shift to Providing Complete Home Solutions

8 Mar 2018, 01:00 PM EST

In the wake of a strong macro environment and increased savings from the recent U.S. tax bill, home improvement retailers are looking ahead to what’s next for the channel, rather than idling in their recent successes. As retailers funnel capital expenditures into new initiatives, the shift to becoming complete home solution providers becomes more pronounced. Growth into décor-related categories, home design services, and digital tools are becoming more prominent offers from ...

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