Shopper Trends

 
Summary Slides

The changing shape of shopping

6 Aug 2020

By: Mary Brett Whitfield.  25 Slides

Get insights into changing in-store and online shopper dynamics plus our initial read on back-to-school and holiday shopping.

 
Summary Slides

Christmas in July: What summer celebrations could signal for the holiday season

24 Jul 2020

By: Caroline Dumas.  14 Slides

Celebrations may look different, but shoppers were determined to celebrate. Here's how summer celebrations could shape the holidays.

 
Summary Slides

Initial read on back-to-school shopping: Shoppers on pause

15 Jul 2020

By: Mary Brett Whitfield.  8 Slides

With many details about the school year up in the air, shoppers are unified: 77% put BTS shopping on hold until they get more facts.

Understanding Shoppers at Retailers

 
Summary Slides

Club shopper trips and occasions – Part 3: Purchase drivers

30 Jul 2020

By: Timothy Campbell.  12 Slides

While clubs share some similarities across effective purchase drivers, members remain nuanced for each club by member type.

 
Summary Slides

Club shopper trips and occasions – Part 2: Loyalty

22 Jul 2020

By: Timothy Campbell.  12 Slides

While clubs provide value, members at each club stay loyal for a number of reasons that differ according to their membership tier.

 
Summary Slides

Club shopper trips and occasions – Part 1: Retailer role

16 Jul 2020

By: Timothy Campbell.  12 Slides

Clubs fulfill distinct roles for their members, and different opportunities exist between clubs’ higher tier members.

 
Summary Slides

Emerging home improvement shopper trends

16 Jul 2020

By: Caroline Dumas.  63 Slides

Review our latest research on home improvement shoppers to learn how the economy is impacting their project plans, spending, and more.

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Annual Retailer Shopper Profiles

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Comparative Retailer Dynamics

Cross-shopping, market trends, and comparative retailer views.


Latest ShopperScape® SnapShot

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